Exprimo has been collaborating with Confindustria Ceramica for years to strengthen the sector’s commitment to environmental, social, and economic sustainability. At Cersaie 2023, to consolidate the results of the “Ceramics of Italy for Sustainability” campaign, we’ve developed the project “A Postcard for Sustainability”.

Through eight vintage-style illustrations inspired by masters of Italian advertising and reinterpreted in a contemporary way, we have depicted the pillars of sustainability in Italian ceramics. The themes explored the reuse of waste materials, energy cogeneration, durability, water recycling, and the ISO 17889-1 certification.