With Marvel Shine and Prism, Atlas Concorde introduces a new way of presenting its extraordinary ceramic collections. Not only prestigious catalogs and functional displays but also a series of videos where the managers of the project tell its concept and development, defining objectives and targets. The result is truly remarkable for narrative impact and communication effectiveness, even at a distance.
The result is truly remarkable for its narrative impact and communicative effectiveness, in the name of a vision that enhances Italian know-how in both stylistic and industrial research, confirming Atlas Concorde among the international leaders in the sector.
Exprimo created the storytelling and launch communication of the two collections starting from the video production, with care for the smallest details, and continuing with the interior design, art direction, styling and casting of the photographic sets; development of catalogs and traditional sales tools such as folders, displays, multimedia presentations; web design, newsletter and much more.